Every fee both marketplaces charge a European seller, side by side — then the same product run through both so you can see what actually lands in your pocket.
On a €27.99 item with €7.00 of product cost and €4.50 of shipping, Kaufland.de leaves you about €0.70 more per unit than Amazon — €7.63 – €9.03 against €7.63. That is before advertising, and it can reverse at a different price point or in a different category, which is exactly why the calculator below takes your numbers.
Dataset 2026.07 · worked with the same engine as every Farolane calculator · example uses the general category; ranges reflect published commission bands.
| Category | Amazon | Kaufland.de |
|---|---|---|
| Apparel & Accessories | 10–15% | 10–16% |
| Electronics | 7–8% | 4–10% |
| Beauty & Personal Care | 8–15% | 8–13% |
| Home & Kitchen | 8–13% | 8–13% |
| Jewelry | 20% | 12–16% |
| Toys & Games | 15% | 8–12% |
| Grocery & Gourmet | 5–8% | 7–10% |
| Other / General | 15% | 10–15% |
| Amazon | Kaufland.de | |
|---|---|---|
| Commission charged on | Item price + shipping you charge | Item price only |
| Payment processing | No separate fee — bundled into the commission | No separate fee — bundled into the commission |
| Per-order / closing fee | None | None |
| Fixed monthly cost | €39.00/mo — Professional plan (€39) | €39.95/mo — Basic plan (€39.95) |
| Rates verified | Yes — 2026-07-09 | Yes — 2026-07-10 |
Sources: Amazon fee schedule · Kaufland.de fee schedule
Both figures come from the same calculation: order revenue minus commission on whichever base the platform actually uses, minus per-order and payment fees, minus the consumption tax sitting inside your price where that applies, minus your product cost and shipping. No midpoints are invented — where a marketplace publishes a band, you see the band.
Represents Amazon.de and other EU stores (€). Referral 5–15% by category with the same Jan 2026 cuts as the UK (avg −€0.17/unit). €0.30 minimum. VAT on fees varies by country (19% DE, 21% NL, 20% FR) — shown at 20% as a reclaimable memo. FBA not included. Kaufland Global Marketplace (DE + wider EU). Published commission band 4–16% by category, charged only on completed sales (not returns/cancellations); monthly plan from €39.95 (€49.95 with store link). Category sub-ranges are estimates within the official band. 19% German VAT on fees (reclaimable).
On a €27.99 product costing €7.00 with €4.50 shipping, Kaufland.de nets about €8.33 per unit versus €7.63 on Amazon — a gap of roughly €0.70. That ordering can flip with a different price or category, so run your own numbers before committing.
Amazon charges 15% in the general category and Kaufland.de charges 10–15%. Both vary by category — the full table on this page lists every one.
Yes. In Europe your listed price is VAT-inclusive, so the tax inside the price is removed from revenue before margin is calculated.
Yes, and most established sellers do — the point of comparing is knowing which one deserves your ad budget and your best pricing. The Goal Planner can split a monthly profit target across both channels at once.